BDS Analytics

Data. Deeper.

BDSA is the unquestionable leader in analytics when it comes to the emerging cannabinoid industry. They help uncover industry trends, identify the most effective retail practices and have a keen understanding of the consumer. Essentially if you are in the cannabinoid business you will want the edge they offer.

And where the industry is so dynamic, edgy and innovative, BDSA’s brand didn’t keep up. They were seen as just a utility, lacking personality and emotion. The ask – “make us more interesting.” So we were tasked with developing a refreshed brand that humanized their mission and their offerings.